The Manchise™ Model: A New Era in Hospitality
For decades, the hospitality industry has been trapped between two extremes. On one side: franchise models that exhaust owners with endless fees, rigid systems, and limited flexibility. On the other side: comprehensive management contracts that strip hotel owners of their independence and restrict control over their assets. At PRADOO HOSPITALITY, we believe there must be a better way. That’s why we developed our proprietary model, Manchise™, which combines the best of both worlds.
Manchise™ is neither a franchise nor a management contract. It is a partnership model that allows independent owners to access the systems, expertise, and international knowledge of a global operator while preserving their identity, independence, and profitability. Owners retain control, but they are never alone.
Additionally, we proudly present our own brands PRADOO HOTELS, PRADOO RESORTS, and PRADOO RESIDENCES. These concepts are designed and managed according to international standards, offering complete operational systems and on-site support services. However, unlike traditional chains, full control always remains with the owners. Our role is to empower, develop, and implement excellence while protecting independence, profitability, and identity.
Everyone’s Good + Feels Good.
Beyond Manchise™, PRADOO HOSPITALITY offers A-to-Z solutions for every stage of the hospitality journey:
Feasibility studies and market research
Land search, selection, and development consulting
Concept design and architectural consulting
Licensing, permitting, and legal processes
Pre-opening planning and complete project management
Recruitment, training, and HR systems
Kitchen and restaurant concept development
Spa, wellness, and lifestyle programs
Finance, budget, CAPEX and OPEX planning
Procurement and supply chain optimization
IT, PMS, CRM, and digital infrastructure
Marketing, brand positioning, and storytelling
Sales, distribution, and channel strategy
Revenue management and dynamic pricing
Daily operational excellence
Mystery guest audits and service improvement
Asset management and ownership reporting
Turnaround strategies for underperforming assets
Exit planning, repositioning, and sales strategies
At PRADOO HOSPITALITY, A-to-Z means missing no detail and leaving no process incomplete. Turkey’s tourism future lies not in uniform, soulless hotels, but in properties that offer strong identity and authenticity while delivering world-class, profitable experiences. This is the difference we create.
Because at the center of everything we do is one simple truth: Everyone’s Good + Feels Good.
PRADOO HOSPITALITY. We don’t just manage hotels, we build legacies.
We thank Mehmet Ferman DOĞAN for his knowledge and contributions.
